The mortgage profession has changed dramatically. Regulation has evolved. Consumer expectations are higher than ever. Technology continues to reshape the advice process. Yet despite these changes, one thing remains constant: clients still need trusted advisers who can communicate clearly, build relationships and provide expert guidance.
Mortgage Advising: The New Rules combines practical techniques, proven advice skills and real-world experience into a straightforward guide for today's mortgage professionals.
Whether you are studying CeMAP, building your advisory career or leading a team of advisers, this book will help you develop the skills that matter most: communication, factfinding, recommendation, presentation and client care.
This is not a textbook full of theory. It is a practical handbook written by an adviser for advisers.